RicaReset began with a phone call neither of us wanted to make.
A close friend — operator, founder, the kind of person who never says no — had just been quietly hospitalized for what his doctor called complete autonomic dysregulation. In plainer language: his body had stopped letting him work. He needed somewhere to go. He needed it that week. And he could not find it.
The market that did not exist
There are thousands of wellness retreats. Almost none of them are designed for the person who is genuinely on the edge — the founder mid-raise, the surgeon between rotations, the parent who has been holding it together for years. The premium options are mostly entertainment in a robe. The serious options are mostly clinical and joyless.
We started making calls into Costa Rica because we already loved the country. What we found, behind doors that did not advertise, was a network of small, extraordinary sanctuaries — places run by chefs and shamans and doctors and surfers who actually understood the assignment. They were not findable from a Google search. They were not on the major booking platforms. They were word of mouth, and the word had not reached the people who needed it most.
What we built
RicaReset is the door. A curated concierge into Costa Rica's most extraordinary sanctuaries, paired with reset programs designed around the actual physiology of burnout — not a spa menu. Every venue is one we have stayed at. Every program is one we would send our own family to. The collection stays small on purpose.
Why Costa Rica, every time
Because the country itself is the medicine. The Blue Zone in Nicoya. The biodiversity. The pura vida cadence of a culture that refuses to perform stress. The four-hour direct flight from most US hubs. There is nowhere else on the planet where the geography, the culture, and the science of recovery line up this cleanly.
Who this is for
If you are reading this and you already know — you do not need another productivity hack, you need to disappear for a week and come back as yourself again — this was built for you.
